HP Latex 730 W 64" Wide Format Printer

Expand Into High-Impact White Ink Applications

Unlock the full potential of your print shop with the HP Latex 730 W – a next-generation 64-inch wide format printer that builds on the proven performance of the Latex 730, now with powerful white ink support. Designed to streamline your workflow and expand your application range, the Latex 730 W delivers stunning, high-impact prints with greater versatility, speed, and eco-conscious performance.

Whether you’re producing vibrant indoor signage, durable outdoor graphics, or high-margin specialty applications on dark, transparent, or colored media, the HP Latex 730 W is your key to unlocking performance-driven production.

CONSISTENT QUALITY—Produce high-value applications

Deliver stunning prints with uniform colors via precise HP Pixel Control ink mixing and distribution. Achieve consistent quality across jobs and create color profiles with the HP Embedded Spectrophotometer. With HP Latex Inks, print a wide range of signage and décor jobs, now with automated double-sided printing.

SIMPLIFIED PRODUCTION—Optimize printing processes

Reduce inventory management with universal printheads and the new 50% extended life maintenance cartridge. Load media quickly and easily with spindle-less front-loading and save media by printing from the leading edge. Reach production speeds up to 31 m²/hour and avoid waiting times with prints that dry instantly.

LEAD THE WAY—Win with sustainable solutions

Create a comfortable workspace with odorless prints and UL ECOLOGO®-certified HP Latex Inks. Advance your sustainability journey with our unique HP PrintOS Sustainability Amplifier software. Reduce plastic waste with returnable supplies via HP Planet Partners—including new maintenance cartridge.    

Key Features:

64" Maximum Media Width

Handle large format jobs with ease – ideal for banners, wall coverings, vehicle wraps, and more.

1 Liter Cartridges

Enjoy fewer cartridge changes and lower ink costs per print. Print vivid colors and sharp 4-point text with the latest generation of HP Latex Inks.

White Ink Capability

Print bold, bright whites on dark, transparent, or colored media. HP's white ink delivers high-opacity prints that won’t yellow over time—perfect for window graphics, decals, and premium applications. Layered output options, including 3 and 5-layer white ink modes.

Hot Swap Functionality

Swap cartridges on the fly to keep production running without interruption.

Instant-Dry Prints

Achieve speeds up to 334 ft²/hr (31 m²/hr) with prints that dry instantly—no smudging, no waiting. Your prints are ready for finishing or delivery the moment they come off the printer.

Universal Printheads

Simplify maintenance and reduce downtime with HP’s universal printheads and 50% longer-life maintenance cartridge.

HP Pixel Control Technology

Achieve consistent, vibrant color with pinpoint precision using HP’s exclusive Pixel Control ink mixing.

HP Embedded Spectrophotometer

Ensure accurate color management and profiling, job after job.

HP PrintOS Integration

Monitor, manage, and optimize print jobs remotely with HP PrintOS Production Hub and the HP Sustainability Amplifier.

Eco-Conscious Printing

UL ECOLOGO®-certified HP Latex Inks offer odorless prints. Plus, recycle used supplies via HP Planet Partners and choose one of the industry's only EPEAT® Climate+ registered printers.

Quick Media Loading

Spindle-less front loading saves time and enables edge-to-edge printing to reduce media waste.

Performance You Can Count On!

• Speed per Hour:

  • 4-pass: Up to 334 ft²/hr (31 m²/hr)

  • 6-pass: Up to 226 ft²/hr (21 m²/hr)

  • 8-pass: Up to 183 ft²/hr (17 m²/hr)

• Maximum Roll Size: 121 lbs (55 kg)

• White Ink: Is Included

• Double-Sided Printing: Automated for high-precision, efficient two-sided jobs

Why Choose the HP Latex 730 W?

✅ Boost Your Throughput

Produce more jobs, faster—thanks to high-speed printing and zero drying delay.

✅  Print with White Ink

Add value with high-opacity white prints that stand out on colored, metallic, or transparent materials—without yellowing over time.

✅ Offer More Applications

From point-of-sale displays to backlit graphics and window decals, the 730 W gives you unmatched flexibility.

✅ Lead with Sustainability

Create an odor-free workspace with HP Latex Inks certified by UL ECOLOGO® and UL GREENGUARD. Recycle used supplies and stand out with the signage industry’s only EPEAT Climate+ registered printers.

✅ Protect Your Work

Print with confidence, backed by the 3M™ MCS™ Warranty and ICS Performance Guarantee.

✅ Top Color Quality

Achieve brilliant color and sharp 4-point text with HP’s non-circular nozzle printhead design and advanced ink technology.

This printer is intended to work only with cartridges that have a new or reused HP chip, and it uses dynamic security measures to block cartridges using a non-HP chip. Periodic firmware updates will maintain the effectiveness of these measures and block cartridges that previously worked. A reused HP chip enables the use of reused, remanufactured, and refilled cartridges. Contribute to the circular economy with HP Planet Partners and our PVC alternative media profile database.

Disclaimers

1. Automated double-sided printing available on PVC-free banners, textiles, and papers. 
2. At least 50% more life thanks to a 40% longer cleaning cloth and new ink collection unit that uses 100% of the cleaning cloth compared to previous maintenance cartridge model. 
3. For HP's large-format printers, HP PrintOS Production Hub is compatible with HP Latex printers and HP Stitch printers. Check the complete list of compatible models at https://www.hp.com/go/printos. HP PrintOS Production Hub premium features are only accessible when purchasing an HP Professional Print Service Plus Plan. Remote control actions are enabled by HP PrintOS SyncEdge.
4. UL ECOLOGO® Certified HP 832 and 873 Inks meet a range of stringent human health and environmental considerations. For certifications, see https://www.ul.com/EL and https://www.ul.com/gg.
5. Applicable to HP Latex Inks. Based on sensory evaluations conducted by Odournet, done according to VDI Guideline 3882 where HP 832 and 873 Inks were characterized as "weak" in odor intensity and "neutral" for hedonic tone. There is a broad set of media with very different odor profiles. Some of the media can affect the odor performance of the final print.
6. Program availability varies. For more information, see https://www.hp.com/hprecycle.
7. The HP Sustainability Amplifier program helps customers reduce their environmental impact through self-assessment, resources, and recognition with an HP badge, not an official eco-label. Recognition is subject to approval for credibility. Program is only available in English.
8. The HP Latex 730/830 Printer Series is EPEAT Gold in the U.S. and Canada and has achieved EPEAT Climate+. See https://www.epeat.net for registration status and tier levels by country. As of January 2025, no other competitors in the signage market have been registered in EPEAT.
9. Automatic White Ink Recirculation System between the HP Latex 832 Ink Mix and HP Latex 832/873 White Ink Cartridge. When not printing with white ink remove the white printheads from the carriage and store them in the offline rotation chamber, avoiding unnecessary white ink waste. White print modes (spot, underflood, overflood, 3 layers, and 5 layers) are available with white ink densities up to 260%.
10. Faster white ink printing in underflood and 3 layers white modes compared to HP Latex 700/800 Printer Series thanks to new drying system with extra drying capacity. Test conducted in January 2025.
11. Printing from the leading edge is compatible with the following media categories: self-adhesive vinyl, canvas, and heat transfers. Compatibility with PET films, papers, and polypropylenes depends on media characteristics.
12. Draft mode (4-pass 4 color). Print mode based on banner media category. Print speed may vary depending on the application produced. Based on internal HP testing in January 2025 with PVC Banner Starflex SFF13. 
13. For more information, see https://www.hp.com/learn/ds.
14. HP applications experts have evaluated the catalog of media listed in the HP Media Locator based on internal criteria to identify those that provide alternative solutions with certain environmental benefits compared to the typical media within the same application type. The information in media locator is provided by the media substrate vendors. HP is not responsible for the veracity of the information from third-party companies published on the HP website. For more information, see https://www.hp.com/go/mediasolutionslocator.
15. Based on odor sensory evaluation when printing with the HP Latex 630 Printer Series and Mimaki UJV 100-160. Tests done in a 57 m2 room with 5ACH. Test conducted by Odournet following the standard VDI3882, where the HP Latex 630 Printer Series air quality was characterized, when Printing, as “neutral” for hedonic tone compared to the Mimaki UJV 100-160. HP Latex 730/830 Printer Series uses the same inks and is in the same category as the Latex 630 Printer Series.
16. White ink capability on HP Latex 730W/830W printers only.
17. HP Professional Print Service Plans—some services depend on printer, service contract, and region availability.